A unified platform for registry, GI protection, authenticity verification, buyer education, sustainability intelligence, valuation, and heritage risk monitoring.
Trusted by leading organizations
Craftlore is a non-commercial, public-interest intelligence platform built to address opacity, counterfeit circulation, weak buyer awareness, and exploitative value chains in Kashmir crafts. It makes craft knowledge, verification, and transparency more accessible, reliable, and useful for artisans, buyers, researchers, and institutions.
Independent, unbiased, dedicated solely to education & transparency
Direct connections that preserve authenticity and fair compensation
Removing exploitative practices to restore true value to craftsmanship
Verification, learning, and insight. Freely accessible.
Our platform provides a comprehensive suite of tools designed to offer transparency, ethical evaluation, and deeper insights into the craftsmanship behind every piece. From verifying origins through Geographical Indications (GI) to tracking each product's journey with blockchain, we ensure every craft you encounter reflects true heritage and integrity.
With services ranging from price valuation and carbon footprint assessment to empowering women artisans and protecting vulnerable crafts, Craftlore is your trusted source for everything related to Kashmir's rich craft tradition.
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One platform for understanding, verifying, and evaluating Kashmir crafts with greater confidence
Craftlore is not built to sell or promote businesses. Its role is to educate and equip buyers with deeper intelligence on the Kashmiri craft ecosystem through business listings, evaluations, verification signals, and transparency-focused insight.
Integrating data from trusted regulatory bodies including Better Business Bureau, Trustpilot, Consumer Financial Protection Bureau, Federal Trade Commission, and the Securities and Exchange Commission globally and continuously.
Craftlore operates integrated monitoring platforms covering verification, sustainability, socio-economic metrics, risk intelligence, learning incentives, and market analytics to oversee authenticity, compliance, and ecosystem health.
We arm you with the knowledge and tools to make confident, independent decisions, free from commercial influence and false narratives, allowing buyers like you to make educated, independent decisions responsibly and transparently.
Craftlore prepares you to make confident, informed decisions from anywhere. We empower you with the insights and expertise needed to navigate the global Kashmir Handicraft marketplace with precision, ensuring every purchase reflects authenticity, integrity, and trust.
Eliminate middlemen and counterfeit traders, preserving the true essence of Kashmiri craftsmanship.
Make educated, independent decisions with confidence and transparency.
Empowering Confident, Informed Decisions
Independent, unbiased, and dedicated to your empowerment
Independent, unbiased, and dedicated to your empowerment
At Craftlore, we are not mandated to sell or recommend businesses. Our commitment lies in educating and empowering you with profound insights into the Kashmiri crafts industry. Our platform provides detailed Kashmir Handicraft Business or Companies Listings and Evaluations, alongside a comprehensive Blacklisted Businesses/Company Database, ensuring complete transparency at every stage.
Our verified registry ensures fair trade practices, direct connections, and transparent business relationships.
Background-checked craftspeople with authenticated portfolios, skill validation, cluster documentation, and verified production records ensuring genuine handmade output.
Licensed enterprises with regulatory compliance verification, documented supply chains, transparent ownership records, and validated operational credentials.
Vendors accepting CLIE points for discounts on purchases, encouraging structured learning, verified participation, and ecosystem-wide accountability standards.
Industry-leading authentication accuracy and fraud prevention controls, ensuring traceability, transparent sourcing validation, and sustained marketplace trust globally consistently.
Eliminate exploitative middlemen and connect directly with verified artisans. Our platform ensures fair compensation, transparent pricing, and authentic product sourcing.
Launch Trade Registry (CKTRE)In an age shaped by mass production, Kashmir continues to stand apart through living traditions of handmade excellence, inherited skill, and enduring cultural craftsmanship.
Kashmir remain central to the global recognition of craft heritage
Creative Cities Network
With Srinagar at its cultural heart, Kashmir stands among the cities represented in UNESCO’s Creative Cities Network under the Crafts and Folk Art category, affirming its place in the global heritage of craftsmanship.
A comprehensive system to verify Geographical Indication authenticity, combat counterfeiting, and protect the heritage of Kashmir's traditional crafts. Empowering consumers to make informed decisions and supporting artisans by preserving craft integrity.
Official registry of Geographical Indication protected crafts
Authentic product verification checks completed
Counterfeit reports investigated and resolved
Community members protecting authentic craft heritage
Gain Insights and Expertise for Navigating Kashmir Crafts
We are the driving force behind Craftlore, bringing together the expertise of a diverse group of professionals, Ethnographers, Material Scientists, Craft Educators, Cultural Theorists, Art Historians, Designers, Sociologists, Environmentalists, and Technologists. United in our mission, we are committed to preserving and advancing the timeless heritage of Kashmir crafts for future generations.
At Craft Guru, we operate on a non-commercial basis under the mandate of the Hamadan Craft Revival Foundation, a dedicated craft policy think tank for Kashmir. We do not sell, endorse, or promote any business, nor do we influence your decisions. Instead, we empower you with knowledge and tools to make informed, independent choices, free from external pressure or bias.
Expert Knowledge Areas
A structured learning system where verified knowledge is measured, incentivized, and converted into redeemable rewards, while guiding you toward recognition as a Global Craft Ambassador.
Comprehensive learning paths covering authentic crafts
Students learning authentic craft identification
Verified buyer credentials earned through learning
Vendors accepting learning points for discounts
Real-time carbon calculation and lifecycle assessment for Kashmir crafts. Make informed eco-conscious choices and track environmental impact.
Comprehensive database of raw materials with carbon footprint data
Detailed analysis of traditional and modern craft techniques
Full lifecycle environmental evaluations performed
Carbon footprint reduction through optimization recommendations
Track carbon footprint across materials, production, and transportation. Get actionable recommendations to reduce environmental impact and support sustainable artisanship.
Launch CLEE CalculatorInstitution-Grade Digital Ecosystem
CraftLore's architecture spans across ten comprehensive pillars, forming a policy-ready, institution-grade ecosystem. This is not merely a technology platform it's a complete digital infrastructure designed for government adoption, institutional partnerships, and enterprise-scale deployments. Each pillar represents a critical component of our mission to preserve, promote, and protect Kashmir's craft heritage.
Built with GDPR compliance, ISO standards, blockchain integration capabilities, and an API-first design philosophy. Our infrastructure is prepared for immediate institutional deployment with robust security, scalability, and regulatory adherence at its core.
Platform at a Glance
Scientific craft valuation combining Fair Value Engine (FVE) and Market Rate Engine (MRE) for transparent pricing intelligence.
Comprehensive fair value assessments using PAM methodology
Industry-leading precision in craft valuation calculations
Detailed market intelligence across all Kashmir craft types
Real-time market rate updates and trend analysis
Comprehensive metrics on production, employment, wages, gender equity, and economic trends for evidence-based decision making.
Total craft sector economic output tracked across all categories
Direct employment in traditional craft manufacturing
International market value with growth tracking
Women artisans contributing to craft economy
Track economic output, employment trends, wage levels, and gender metrics across all craft types and districts. Support policy makers with actionable data.
Launch CSEME DashboardA founder-led, mission-funded model ensuring continuity, independence, and ethical alignment
Craftlore is not externally funded, venture-backed, or donor-driven.
It is a founder-led, mission-funded initiative built through long-term commitment, personal investment, and aligned institutional platforms established by Dr. Fayaz Ahmad Khan, Kashmiri American (Cultural & Heritage Philanthropreneur).
At its core, Craftlore is sustained through an integrated ecosystem of organizations founded and architected by Dr. Fayaz, each serving a distinct but complementary role in advancing Kashmiri craft preservation, verification, and fair-market access.
Rather than relying on short-term grants or third-party control, this structure ensures continuity, independence, and ethical alignment across technology, policy, operations, and global outreach.
Administrative and policy backbone. Governance, compliance oversight, advocacy coordination, and long-term mission stewardship.
Technology and systems arm. Digital infrastructure, blockchain-based verification, traceability, geo-certification protocols.
Business and market-access engine. Direct connections between artisans and international buyers.
Cultural storytelling, ethical marketing, craft-linked tourism.
Evidence-based vulnerability assessment identifying risks to craft ecosystems and delivering targeted interventions to protect artisan livelihoods.
Comprehensive vulnerability assessment across multiple factors
Monitoring vulnerabilities affecting craft communities
Region-wide vulnerability and intervention mapping
Average vulnerability mitigation through targeted interventions
Identify vulnerabilities threatening craft sustainability from economic shocks, climate impacts, market disruptions, and demographic shifts. Deploy evidence-based interventions through Craftlore systems.
Explore CRVAS DashboardAuthentic experiences from those who build, support, and benefit from the platform.
Fatima Begum
Pashmina Weaver
Srinagar, Kashmir
Craftlore has transformed my business. Direct connections with buyers mean fair prices and no middlemen taking unfair cuts.
Dedicated to preserving Kashmir's craft legacy while empowering artisans with technology, transparency, and fair market access.
Preserve 700+ years of Kashmiri craft heritage through technology-driven authentication and artisan empowerment.
Fair trade, cultural preservation, transparency, and sustainable practices guide every decision we make.
A growing network of 10,000+ artisans, verified businesses, and global supporters committed to authentic craftsmanship.
Connecting Kashmir to the world while protecting intellectual property and ensuring fair compensation for artisans.
Craftlore's fight to protect Kashmir's craft identity and artisans' livelihoods against the global dilution of our heritage, fueled by the legacy of the 19th century anglicization of Kashmir also known as the "Cashmere Conspiracy"
Craftlore's 2025 milestones provide quantifiable, Data-driven evidence of the platform's transformative impact on the Global Kashmir Handicraft sector. Each Metric highlights our commitment to eradicating counterfeit products, promoting artisan craftsmanship, and fostering a transparent, direct marketplace between artisans and global buyers through advanced technological integration.
These figures are not mere statistics; they are Critical Key Performance Indicators (KPIs) that underscore a strategic, systemic shift in the craft ecosystem. By empowering artisans and ensuring data-driven authenticity verification, Craftlore is not only preserving Kashmir's cultural heritage but also redefining the global craft industry with its Advanced Sustainability Metrics, Blockchain-Enabled Traceability Framework, and Trust-Based Transactional Protocols.
Real progress, real impact — every milestone earned
Every number represents a real action taken — and we're just getting started
As the platform scales, it continues to serve as a pioneering model of innovation, excellence, and traceability standards for the global handmade craft marketplace. These milestones represent not just numbers, but a fundamental transformation in how authentic crafts are verified, traded, and valued in the modern economy.
Connecting Artisans, Institutions & Global Markets
Craftlore Networking is the connective framework that links artisans, institutions, development bodies, and global market enablers into a coordinated ecosystem. Rather than operating as isolated partnerships, these networks function as aligned nodes that support craft preservation, economic resilience, policy alignment, and market access across local, national, and international levels.
Craftlore acts as the neutral integrator, ensuring that collaboration is structured, traceable, and impact-driven. We transform scattered initiatives into a connected craft economy where institutions collaborate, artisans are verified, and impact is measurable.
Structured • Traceable • Impact-Driven
Craftlore does not replace institutions. It connects and enables them through verified registries, structured onboarding, shared data frameworks, technology platforms for traceability, and neutral governance mechanisms. This ensures cooperation without overlap, duplication, or loss of accountability.
Apply to Join NetworkCraftlore employs a robust verification system, integrating data from trusted regulatory bodies including Better Business Bureau, Trustpilot, Consumer Financial Protection Bureau, Federal Trade Commission, and Securities & Exchange Commission, as well as Local Business Registries, review platforms and advanced tools like Brandwatch, Hootsuite, Lexis Nexis, Ripoff Report, and more.
BBB
Trustpilot
CFPB
FTC
SEC
Brandwatch
Hootsuite
Lexis Nexis
Ripoff Report
+Many More
Our verification system operates continuously, cross-referencing multiple data sources to ensure real-time accuracy and up-to-date business evaluations.
Every listing is validated against multiple regulatory databases, consumer feedback platforms, and historical performance records to maintain data integrity.
Craftlore confronts systemic challenges like counterfeit infiltration, opaque pricing, and exploitative intermediaries in the Kashmiri handicraft industry. By utilizing verifiable digital identities and transparent supply chain mapping, we ensure direct buyer-artisan engagement and origin documentation. Our platform embeds accountability into every transaction, mitigating fraud and restoring economic equilibrium to ensure fair value returns to the artisan community.
Together, we can eliminate middlemen and counterfeit traders, preserving the true essence of Kashmiri craftsmanship.
By empowering yourself with knowledge, you ensure that each choice supports authenticity and elevates the artisans who pour their passion into every creation.
We are committed to revolutionizing the Kashmir craft industry with innovative tools, eliminating distortions, and restoring the value of genuine Kashmiri craftsmanship & its ancient techniques for future generations.
Global Epicenter
Kashmir is honored within the global community of 63 World Craft Cities recognized by the World Craft Council, reinforcing Kashmir’s place as an international epicenter of artisanal excellence and living craft heritage.
From the 1st Century BCE to the 15th Century CE, Kashmir stood at the heart of the Silk Route, where craft, culture, and commerce converged. Through silk, shawls, woodcraft, and artisanal knowledge systems, Kashmir shaped a lasting legacy of transcontinental exchange.
A historic testament to sacrifice in the defense of artisanal dignity and the moral value of labour. Across generations, Kashmiri craftsmen endured hardship to preserve skill, identity, and the enduring worth of handmade labour within Kashmir’s craft heritage.
Home to more than 350,000 artisans, Kashmir remains a living center of inherited skill, cultural memory, and handmade excellence. Its craft traditions continue to sustain families, communities, and the region’s enduring cultural, artistic, and civilizational heritage.
UNESCO
Creative Cities Network
WCC AISBL
World Crafts Council
Silk Route
Historic Trade Legacy
1st
Labour Rights Movement
Sanctuary
of Artisans Center
At no cost, with Craft Guru. We connect you with the finest Kashmiri artisans, ensuring each craft is verified, sustainable, and transparent. Whether you're seeking:
Expert verification and authentication support
Comprehensive database of verified artisans
Fair pricing and valuation insights
We ensure your decisions are intentional and well-informed.
Enterprise-grade cloud architecture with 99.9% uptime
Multi-tenant registry framework with blockchain integration
Gamified learning ecosystem with certification
Vendor onboarding and product verification
Environmental impact assessment & carbon tracking
Real-time analytics and market intelligence
Policy enforcement and regulatory compliance
Multi-layer authentication and risk management
Identity and access management for all participants
Open APIs and cross-platform integration
The fight for authenticity continues. Join us.
